Build With Rob is a business show that gives you an inside look at Rob Dyrdek’s process for Manufacturing Amazing. Follow along as Rob and his Do-Or-Dier co-founder partners bring their visions to life.
Build With Rob - Episode 69
Just like a relationship, you understand more about where it’s going the farther you get into it. Everything is shiny and fun and optimistic until reality eventually sets in and unforeseen challenges reveal themselves. The true nature of the relationship then begins to reveal itself to you, and you better understand the long-term implications of remaining in it, as well as the sacrifices and pivots you must make along the way. Only then do you know if it will actually fit into the life you want to lead. Whether you’re pursuing a goal or building a company, it works the same way. The blue sky optimism is necessary to motivate us to put effort into anything. But you will never understand its true potential until you begin building toward it. Create the plan, take the steps, achieve the milestones, and eventually, the nature of the goal will reveal itself, along with the challenges you will face, the sacrifices and pivots you must make along the way. But if you commit yourself to evolving your plan as necessary, that’s when you really start to build belief and make progress. Or this reveal may tell you the end goal is not as viable or worthwhile as you may once have thought, and thus save you an enormous amount of time and energy. At that point, take your learnings, and apply them to the next goal.
You may or may not believe in the power of manifestation. You may or may not meditate. But Rob is here to show you living proof of the success he’s had and the goals he’s achieved in the past four years since he began meditating and actively honing his manifestation skills. He believes you can have anything you want in life, but it begins with developing the skills that provide the power to manifest your reality. It’s not about saying you want a thing all the time, or wishing or hoping for something to come true. It is a deep process that requires feeling the emotions of achieving that thing, smelling the smells of where you are when it finally happens, going so deep and so detailed in your head that you can actually trick your mind and body that that thing is true, real, and inevitable. Only then can you bring it into your life through the power of manifestation.
Your goals should not be too complex. The process of clarifying the path to achieving your vision and breaking it down into realistic major milestones is key to understanding how to get there, building belief as you check them off, and ultimately achieving the goal. This applies to anything you want to pursue in life or in business. Understanding that if you don’t hit the next milestone, there is no next one, and thus no finish line, allows you to focus on the immediate with clear intention. You can then approach the milestone in front of you with more detail, more strategy, and more effort. Like anything, you will get better and better at breaking down your goals over time, identifying the right milestones, optimizing your time to achieve each milestone, and preparing to tackle the next. These milestones may evolve over time, but the more clarity you have about the pathway, the easier it will be to precisely augment them to stay on track.
Measurement is a crucial tool on your way to success in any aspect of your life or business. But it’s equally important to measure what is important, not simply what is easiest to measure. Choosing the right aspects of something to measure and track provides a pathway to improving those aspects. Without proper measurement, it’s far more difficult to understand what needs improvement in order to help you reach your goal. Measurement is also a way to see clear progress over time, and progress is the basis for sustained and even increased motivation. You will be far more motivated to keep pushing toward a goal as you watch yourself move ever closer to achieving it than you will if you lack the clarity of how your actions directly impact your pursuit of said goal.