DRIVEN
BY  strokeVISION

Dyrdek Machine is a venture creation studio that manufactures amazing companies by systematically fusing art, science, and magic. We provide expertise, capital, and amplification to visionary entrepreneurs destined to impact the world. We guide Do-Or-Diers through the Machine Method; chronicle the journey together on Build With Rob; mold our businesses with Machinists, and pay it forward through the Do-Or-Dier Foundation. Since launching in 2016, Dyrdek Machine has created 15 brands — 5 have exited for a combined $450M.

logo
stroke
stroke
stroke
video image
person
signature

SEE IT,
BELIEVE IT,
strokeDO IT

Dyrdek Machine is led by Rob Dyrdek, a prolific entrepreneur, and entertainer who’s found success in every arena he’s endeavored. Rob’s secret, whether skateboarding on the world’s biggest stage or performing for millions on camera has always been a steady combination of relentless work ethic and unwavering self-belief. This extends to the consistent through-line of Rob’s unique career, and his single greatest passion, entrepreneurship. Rob believes there is no greater joy than turning an idea into a thriving business. He created Dyrdek Machine to serve as a home for like-minded Do-Or-Diers chasing big dreams.

strokeYOUR INVESTOR
YOUR CO-FOUNDER

We are hands-on business builders and we're looking for Do-Or-Diers to build legendary consumer brands with. Here's what we offer to our Do-Or-Dier partners.

logo
icon
FUNDING & DEVELOPMENT
We invest $250k - $1.5 million for the complete development of the business idea. We support fundraising to bring each Dyrdek Machine portfolio company to market.
icon
MACHINE METHOD
Our process guides you from the idea stage through product and brand development, marketing, go-to-market, capital formation, all the way to a bonafide business.
icon
RESOURCES & RELATIONSHIPS
We offer a variety of tools, resources, and relationships ranging from celebrity partners and publishers to agencies and platforms, which enable us to build quickly and efficiently.
icon
MEDIA & AMPLIFICATION
We harness the power of Rob — his presence, communities, and creativity — to get our business in front of the right audience, and be a megaphone for long-term growth.

WE ARE
strokeDO-OR-DIERS

We believe success can only be achieved by possessing both a relentless work ethic and an unwavering belief in your ability to create your own destiny. We surround ourselves with those that share this ideology.

logo