Dyrdek Machine is a venture creation studio that manufactures amazing companies by systematically fusing art, science, and magic. We provide expertise, capital, and amplification to visionary entrepreneurs destined to impact the world. We guide Do-Or-Diers through the Machine Method; chronicle the journey together on Build With Rob; mold our businesses with Machinists, and pay it forward through the Do-Or-Dier Visionary Foundation. Since launching in 2016, Dyrdek Machine has created 18 brands — 6 have exited for a combined $550M.
Dyrdek Machine is led by Rob Dyrdek, a prolific entrepreneur, and entertainer who’s found success in every arena he’s endeavored. Rob’s secret, whether skateboarding on the world’s biggest stage or performing for millions on camera has always been a steady combination of relentless work ethic and unwavering self-belief. This extends to the consistent through-line of Rob’s unique career, and his single greatest passion, entrepreneurship. Rob believes there is no greater joy than turning an idea into a thriving business. He created Dyrdek Machine to serve as a home for like-minded Do-Or-Diers chasing big dreams.
We are hands-on business builders and we're looking for Do-Or-Diers to build legendary consumer brands with. Here's what we offer to our Do-Or-Dier partners.
We believe success can only be achieved by possessing both a relentless work ethic and an unwavering belief in your ability to create your own destiny. We surround ourselves with those that share this ideology.