Founded in 2021, the Do-Or-Dier Foundation (DODF) is the non-profit arm of the Dyrdek Machine. Our mission is to inspire and empower underestimated entrepreneurs. We believe in those who are often overlooked and seek to unlock their full potential by providing them with the tools and skills necessary to succeed in both business and life.
To fulfill our mission, DODF strategically partners with non-profit organizations dedicated to teaching entrepreneurship to underrepresented communities. We firmly believe in the transformative power of education and view entrepreneurship as a profound vehicle for one to create their own destiny.
We support and amplify these partner organizations through financial contributions, special programs, and our media platform. Through our partnerships, we are committed to shifting the status quo of who gets the opportunity to pursue their dreams and step into their purpose, so we can ultimately create a more equitable future.
Underestimated dreamers are rarely given the tools or education needed to become successful entrepreneurs.
25% of NFTE students started a business after completing course, with 9% employing 6 or more people.source
70% of students stated lack of experience is the reason for not pursuing entrepreneurshipsource
71% of youth (ages 11-19) would like to eventually become self-employed, up from 64% in 2004.source
81% of high-school dropouts said they would not have dropped out if the subjects were more relevant to real lifesource
People have the power to create their own destiny through fortitude, grit and determination. Entrepreneurial learning significantly expands life possibilities.
The best entrepreneurs do a lot with very little. They don’t wait to start and use everything within reach to move their idea forward by any means necessary.
Talented people shouldn't be blocked from fulfilling their vision simply because society gives them a lack of access to resources, knowledge and opportunity.
Humanity deserves the best, most innovative ideas. Our society misses out on many of these ideas by consistently underestimating the greatest talent.
Do-Or-Diers have a desire to achieve success. Beyond just an idea an entrepreneur must, at their core, have an unwavering desire to realize their vision. They must never stop pushing forward to achieve this vision.
Do-Or-Diers show courage in adversity. Being an entrepreneur is an extraordinarily difficult and trying process . It is essential to be able to weather the chaos to achieve success.
Do-Or-Diers have a firmness of purpose. A great entrepreneur must be completely committed to their vision and why they must achieve it. They will stop at nothing to bring their vision to life.
Do-Or-Diers show resolve and strength of character. In order to create a successful business an entrepreneur must have an iron will that serves as their strength to push through setbacks and never give up.
The Do-Or-Dier Foundation will focus on 2 target demographics and curate specific programming based on their unique needs
Youth from underrepresented communities.
Provide inspiration, validation and insight into how an entrepreneurial mindset can benefit life.
Formerly incarcerated individuals.
Provide motivation and reinforcement necessary to confidently pursue entrepreneurship
Help us to create a more equitable landscape for the next generation of entrepreneurs.
A portion of the proceeds of all sales goes to the Do-Or-Dier Foundation.